Best Outlets in London 2026: Where Real Savings Actually Are

Outlet shopping in London once meant distance, dead time, and dated racks. In 2026, it means Tube stops, current collections, and discounts that actually move the needle.

The change is quiet but decisive: savings are built into the city, not bolted onto a motorway. Know the right locations and brands, and hundreds come off the bill. Here’s where real value now lives.

Top London hotels (for outlet shoppers)

If outlet shopping is part of your London plan, location matters more than luxury. Staying near Wembley Park, North Greenwich, or central Tube hubs can save you hours — and transport costs.

Most outlet-focused travellers rate hotels by connection speed, not star count. A hotel five minutes from a Jubilee Line station often beats a five-star property across the river.

Best Outlets in London (Updated for 2026)

Here’s the truth most guides miss: London doesn’t have one outlet strategy — it has several.

Some outlets work because of scale. Others win because of location. A few succeed because they combine shopping with entertainment, dining, and transport in ways traditional malls can’t.

Below are the outlets that still matter in 2026 — with practical details you can actually use.

London Designer Outlet (Wembley)

London Designer Outlet is no longer a “trip” — it’s a 12‑minute Tube ride from central London. That alone explains why it dominates outlet shopping in the capital.

In 2026, the centre hosts around 80 brands with year‑round discounts typically ranging from 30% to 70% off RRP. During seasonal sales, some stores push beyond that.

Parking starts from £2 per hour, and the site sits directly next to Wembley Stadium — meaning it’s busiest on event days.

Typical opening hours (check official site for bank holidays):
Monday–Saturday: 10:00–20:00
Sunday: 10:00–19:00

Burberry Outlet (London)

Burberry outlets aren’t about impulse buys. They’re about timing.

British-made trench coats, cashmere scarves woven in Scotland, and classic tailoring appear here at significant reductions compared with Oxford Street pricing. Selection varies weekly — serious buyers check stock often.

Expect smaller spaces than full outlet villages, but consistently strong value on heritage items.

Icon Outlet at The O2

Icon Outlet doesn’t compete on size. It wins on efficiency.

Located inside The O2 at North Greenwich, this outlet delivers 30%–70% discounts across more than 60 brands — and stays open later than most London shopping centres.

In 2026, shops typically open from 10:00 to 20:00 daily, with extended evening hours around events. Spend £35 and you can receive up to 4 hours of free parking.

The real advantage? You can shop, eat, bowl, see a film — and still be back in central London within 30 minutes.

Bicester Village (Worth Leaving London For)

If there is one outlet destination still worth leaving London for in 2026, it’s Bicester Village.

Located in Oxfordshire, this luxury outlet hosts 150+ boutiques. Typical savings sit around 30%–40%, but selection, service, and brand consistency are unmatched.

Direct trains from London Marylebone take under 1 hour. Return tickets often range from £30–£45, depending on time and demand.

Standard opening hours in early 2026 are generally 09:00–19:00, with Sundays starting later.

TK Maxx Oxford Street

TK Maxx isn’t an outlet village — but in 2026, it plays the same game.

The Oxford Street flagship regularly discounts designer and high‑street brands by up to 60% off RRP. Stock changes daily, which is exactly why locals keep returning.

Typical hours now run later than before, often until 21:00 or 22:00 on weekdays. Sunday trading follows standard London regulations.

The real shift in 2026? Outlet shopping in London is no longer about distance. It’s about precision.

If you know where to go — and when — London now rewards shoppers better than most European capitals.